FREE Marketing Automation Trivia Question and Answers



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You must set up a ________________ if you send more than 10,000 emails per month.

Correct! Wrong!

Explanation:
A series of marketing initiatives that contacts numerous people at once is known as an email campaign. Email campaigns are made to deliver useful content and timely offers to subscribers at the most effective times. You may establish strong, dependable relationships with your clients by using email campaigns.

You must set up __________ for a marketing campaign.

Correct! Wrong!

Explanation:
Email authentication using DKIM (Domain Keys Identified Mail) enables the recipient to confirm that an email was actually sent and approved by the domain's owner. Giving the email a digital signature does this. This message's header is enhanced with a DKIM signature that is encrypted for security.

With the use of this function, you may employ keyword campaigns to find out how people reach your website if you buy keywords from search engines like Google Adwords and Yahoo Sponsored Search.

Correct! Wrong!

Explanation:
Paid keywords are those for which you place a bid in Google Ads. For your business-related keywords to show up in Google's sponsored action, you must pay a fee for each click. Ahrefs displays the terms the target site has bid for in the Paid Search report.

Across all touch points and channels, this is a single view of all consumer interactions and transactions.

Correct! Wrong!

Explanation:
All client information from all channels is compiled into one digital profile to create a 360-degree consumer view. This tactic is effective for businesses looking to establish close bonds with their clients.

Search engines, target market, purchased keywords, and the URL linked to the keyword search results are all tracked by _________.

Correct! Wrong!

Explanation:
A keyword campaign is when someone sends a term to a specific phone number and receives a response from a computer program. They can even interact with this application by answering questions that are asked of them automatically and providing information.

For any organization to succeed, it must have the ability to generate new leads and make offers to current clients.

Correct! Wrong!

Explanation:
Using technology to automate marketing activities, especially time-consuming processes like social network posting, email marketing, or advertising campaigns, is known as marketing automation. Messages can be sent automatically using marketing automation in accordance with preset guidelines known as workflows.

The ability to recognize clients who present a good upsell opportunity is provided by the _____.

Correct! Wrong!

Explanation:
Your marketing and sales efforts can be maximized with the help of the Upsell Manager tool. It helps you decide which products offer a good upsell opportunity and which clients to target. Analyzing a product's affinity is another name for this approach.

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