Website Builders E-commerce Features 1 — Questions and Answers
Question 1: Which website builder is widely regarded as the leading dedicated e-commerce platform for building online stores in the US?
- Shopify (Correct answer)
- Wix
- Squarespace
- Weebly
Correct answer: Shopify
Shopify is the dominant dedicated e-commerce website builder in the US, powering millions of online stores with robust selling tools.
Question 2: What does 'abandoned cart recovery' mean in an e-commerce website builder?
- Automatically emailing shoppers who added items to their cart but did not complete checkout (Correct answer)
- Restoring a deleted product listing from the trash
- Recovering a website backup after a server crash
- Notifying store owners when inventory runs low
Correct answer: Automatically emailing shoppers who added items to their cart but did not complete checkout
Abandoned cart recovery sends automated follow-up emails to shoppers who left the checkout process without completing their purchase.
Question 3: Which payment feature in website builder e-commerce platforms allows customers to split purchases into interest-free installments?
- Buy Now, Pay Later (BNPL) (Correct answer)
- Recurring billing
- Micropayment gateway
- Net-30 invoicing
Correct answer: Buy Now, Pay Later (BNPL)
Buy Now, Pay Later (BNPL) services like Afterpay or Klarna, integrated into website builders, let customers split costs into installments.
Question 4: What is a 'digital product' in the context of website builder e-commerce stores?
- A downloadable file such as an ebook, software, or music track sold online (Correct answer)
- A product displayed only on digital signage screens
- A product available exclusively in a mobile app
- A physical product listed with a 3D preview
Correct answer: A downloadable file such as an ebook, software, or music track sold online
A digital product is a non-physical, downloadable item (such as PDFs, music, or software) that customers receive electronically after purchase.
Question 5: Which website builder e-commerce feature lets store owners create discount codes that customers enter at checkout?
- Coupon / promo code generator (Correct answer)
- Upsell pop-up
- Loyalty points system
- Flash sale countdown timer
Correct answer: Coupon / promo code generator
A coupon or promo code generator creates alphanumeric codes that apply discounts (percentage or fixed amount) when entered at checkout.
Question 6: What does 'SSL certificate' mean for an e-commerce website and why is it essential?
- It encrypts data between the browser and server, enabling the padlock icon and securing payment info (Correct answer)
- It speeds up product image loading through CDN compression
- It registers the store's domain name with ICANN
- It generates automatic product schema markup for Google
Correct answer: It encrypts data between the browser and server, enabling the padlock icon and securing payment info
An SSL certificate encrypts data in transit between the user's browser and the web server, protecting sensitive information like payment details.
Website Builders E-commerce Features 1
Which website builder is widely regarded as the leading dedicated e-commerce platform for building online stores in the US?