Video Production and Editing Flashcards

What does the '180-degree rule' in video production refer to?

Answer: An imaginary axis between subjects that the camera should not cross to maintain spatial continuity

The 180-degree rule states that cameras should stay on one side of an imaginary axis between subjects to maintain consistent screen direction and avoid disorienting the viewer.

Which video resolution is currently the minimum recommended standard for professional marketing videos distributed online in the US?

Answer: 1080p (Full HD)

1080p Full HD is the current minimum professional standard for online marketing videos, ensuring sharp playback on modern screens and meeting platform quality expectations.

What is 'B-roll' footage in video production?

Answer: Supplemental visuals used to cut away from the primary footage and add context

B-roll is supplemental footage cut into the main (A-roll) footage to provide visual context, cover edits, and keep the video visually engaging.

Which lighting technique uses three light sources — key, fill, and back — to create a professional, dimensional look in video?

Answer: Three-point lighting

Three-point lighting is the foundational technique using a key light (main), fill light (shadow reduction), and back/rim light (separation from background) for professional video.

What is the purpose of a 'color grade' applied during video post-production?

Answer: To establish a consistent visual mood and aesthetic across all footage

Color grading adjusts the hue, saturation, contrast, and tones of footage to create a consistent, intentional visual style that supports the brand or story.

What is 'aspect ratio' in video production?

Answer: The proportional relationship between a video's width and height

Aspect ratio is the proportional relationship between a video's width and height, such as 16:9 for widescreen or 9:16 for vertical mobile video.