User Testing Exam Participant Recruitment and Screening 1

Question 1

What is a key characteristic of a good user testing participant?

Accepted Answer

They represent the actual target audience for the product

Answer

Valid usability findings depend on recruiting participants who reflect the real users of the product in demographics, behavior, and experience level.

Question 2

What is 'purposive sampling' in user research recruitment?

Accepted Answer

Selecting participants based on specific characteristics relevant to the research goals

Answer

Purposive sampling deliberately selects participants who possess the characteristics most relevant to the research questions.

Question 3

Why should existing employees or stakeholders typically be excluded from usability tests?

Accepted Answer

They are too familiar with the product and cannot represent naive users

Answer

Employees and stakeholders have insider knowledge that skews results, making them unrepresentative of typical users.

Question 4

What is a 'hard quota' in participant recruitment?

Accepted Answer

A required minimum or maximum number of participants with a specific characteristic

Answer

A hard quota ensures a mandatory mix of participant characteristics (e.g., at least 3 participants over 50) to achieve representative coverage.

Question 5

What information should a usability test screener NOT ask to remain legally compliant in the US?

Accepted Answer

Age, race, or disability status in a discriminatory way

Answer

Screeners must not use protected characteristics like age, race, or disability to discriminate illegally; they may only be collected for demographic balance with proper disclosure.

User Testing Exam Practice Test

User Testing Exam Practice Test

User Testing Exam Participant Recruitment and Screening 1