Trade Booth Design Trivia 3 — Questions and Answers
Question 1: Which graphic file format is preferred when sending large-format booth graphics to a print vendor?
- JPEG at 72 DPI
- PNG at 150 DPI
- PDF with embedded fonts and bleeds (Correct answer)
- GIF at screen resolution
Correct answer: PDF with embedded fonts and bleeds
PDF files with embedded fonts, outlined text, and proper bleed settings ensure color accuracy and prevent font-substitution errors in large-format printing.
Question 2: What is the recommended viewing distance rule of thumb for determining minimum font size on trade booth graphics?
- 1 point per foot of viewing distance (Correct answer)
- 10 points per foot of viewing distance
- Font must be at least 24 points regardless of distance
- Font size equals booth width in inches
Correct answer: 1 point per foot of viewing distance
A common guideline is 1 point of font size per foot of intended viewing distance, so text meant to be read at 20 feet should be at least 20 points.
Question 3: What percentage of the booth's total wall space is generally recommended for graphics versus open/product display area?
- 100% graphics coverage
- 70% graphics, 30% open
- 50% graphics, 50% open (Correct answer)
- 30% graphics, 70% open
Correct answer: 50% graphics, 50% open
A 50/50 balance between graphic panels and open or product display areas prevents visual clutter while maintaining brand presence.
Question 4: What is 'EAC' in the context of international trade show exhibiting?
- Exhibit Area Certificate
- Exhibitor Appointed Contractor (Correct answer)
- Electrical Access Code
- Event Attendance Count
Correct answer: Exhibitor Appointed Contractor
An EAC (Exhibitor Appointed Contractor) is a non-official contractor hired by the exhibitor to perform tasks instead of the show's exclusive contractor.
Question 5: Which color scheme is most effective for trade booth backgrounds when attempting to attract attention from a crowded show floor?
- Pastel tones for a calming effect
- High-contrast complementary colors (Correct answer)
- Monochromatic gray scale
- Earth tones for organic feel
Correct answer: High-contrast complementary colors
High-contrast complementary color pairings (e.g., blue and orange) create visual tension that draws the eye from a distance on a busy show floor.
Question 6: What does 'hanging sign' approval typically require from exhibitors at most major US trade shows?
- Only verbal confirmation with show management
- A stamped engineering drawing and advance notice submission (Correct answer)
- A simple sketch emailed to the decorator
- No approval needed if under 50 lbs
Correct answer: A stamped engineering drawing and advance notice submission
Hanging signs must be approved in advance with structural engineering drawings because they are rigged from ceiling points and pose safety risks if improperly specified.
Question 7: Which tabletop display format offers the quickest setup time for a small 6-foot table exhibit?
- Custom-built pop-up with magnetic panels
- Fabric stretch display with pillowcase attachment (Correct answer)
- Aluminum extrusion system with tool assembly
- Foam board panels with velcro backing
Correct answer: Fabric stretch display with pillowcase attachment
Fabric stretch displays with pillowcase graphic attachment slip over a frame in minutes without any tools or hardware assembly.
Which graphic file format is preferred when sending large-format booth graphics to a print vendor?