SSC - Selling Skills Certification Practice Test
SSC - Selling Skills Certification SSC Negotiation and Closing
What is the primary goal of negotiation in a sales context?
Select your answer
A
To win every concession possible from the buyer
B
To reach a mutually beneficial agreement that satisfies both the buyer's needs and the seller's business objectives
C
To delay the deal as long as possible
D
To convince the customer to pay the highest price regardless of value
Hint