SPP Strategy Implementation & Execution 4

Question 1

Which change management model is most directly applicable to sustaining strategy execution over a multi-year horizon?

Accepted Answer

Kotter's 8-Step Change Model

Answer

Kotter's 8-Step model addresses both generating urgency and institutionalizing changes in culture, making it well-suited for sustained multi-year strategy execution.

Question 2

In strategy execution, 'quick wins' serve primarily to:

Accepted Answer

Build credibility, momentum, and stakeholder confidence in the strategy

Answer

Quick wins demonstrate early success, build confidence among skeptics, and sustain organizational energy needed for longer-term strategic initiatives.

Question 3

A strategic plan includes a new customer segmentation approach. Which operational element must be updated FIRST to enable execution?

Accepted Answer

Sales force alignment, targeting criteria, and CRM configuration

Answer

Customer segmentation strategies require immediate reconfiguration of sales territories, targeting criteria, and CRM systems before they can be executed effectively.

Question 4

Which role does organizational culture play in strategy execution?

Accepted Answer

It acts as an accelerator or inhibitor of strategic change

Answer

Organizational culture shapes how employees interpret and respond to strategic directives, either reinforcing or resisting the behaviors required for execution.

Question 5

A strategic objective is 'improve customer retention by 15% in 18 months.' Which execution step should come immediately after setting this objective?

Accepted Answer

Define specific initiatives, owners, milestones, and resource requirements

Answer

Translating an objective into actionable initiatives with clear owners, milestones, and resource commitments is the critical next step that bridges strategy to execution.

(SPP) Strategic Planning Professional Practice Test

(SPP) Strategic Planning Professional Practice Test

SPP Strategy Implementation & Execution 4