SPP Competitive Intelligence & Benchmarking 4

Question 1

In the context of CI, 'counter-intelligence' refers to:

Accepted Answer

Protecting your organization's sensitive information from competitor intelligence efforts

Answer

Counter-intelligence in CI involves identifying and mitigating the risk that competitors are gathering intelligence about your own organization.

Question 2

Which benchmarking process step comes immediately after identifying benchmarking partners?

Accepted Answer

Collecting data from partners

Answer

After selecting partners, the next step is collecting relevant data through site visits, surveys, or shared databases before any analysis can occur.

Question 3

A strategic planner uses a competitor's annual report to estimate future capital expenditure plans. This practice illustrates the use of:

Accepted Answer

Secondary intelligence from published sources

Answer

Annual reports are published secondary sources that provide insights into a competitor's financial plans, priorities, and strategic direction.

Question 4

The 'intelligence cycle' includes which of these as its final step before the cycle restarts?

Accepted Answer

Dissemination and feedback

Answer

Dissemination delivers finished intelligence to decision-makers, and feedback from them resets priorities for the next intelligence cycle.

Question 5

A company discovers a key competitor is losing engineers to startups at an unusually high rate. In CI terms, this is a:

Accepted Answer

Leading indicator of potential competitor vulnerability or capability decline

Answer

High talent attrition at a competitor is a leading indicator that may signal future capability erosion, product delays, or strategic instability.

(SPP) Strategic Planning Professional Practice Test