Social Media Videos Social Media Videos 2 — Questions and Answers
Question 1: Which video aspect ratio is recommended for TikTok and Instagram Reels to maximize screen real estate?
- 16:9 landscape
- 1:1 square
- 9:16 vertical (Correct answer)
- 4:3 standard
Correct answer: 9:16 vertical
9:16 vertical fills the entire mobile screen, which is how most users hold their phones when viewing short-form video.
Question 2: What is the primary purpose of adding captions to social media videos?
- To improve video compression
- To increase accessibility and engage viewers watching without sound (Correct answer)
- To add visual effects automatically
- To extend video length
Correct answer: To increase accessibility and engage viewers watching without sound
Up to 85% of social media videos are watched without sound, so captions ensure your message reaches viewers in silent mode.
Question 3: What is a 'hook' in the context of social media video content?
- Background music used in a video
- The opening seconds designed to immediately capture viewer attention (Correct answer)
- A clickable link in the video description
- A transition effect between scenes
Correct answer: The opening seconds designed to immediately capture viewer attention
A hook is the first 1-3 seconds of a video crafted to stop the scroll and compel viewers to keep watching.
Question 4: Which metric best indicates whether viewers are watching your video all the way through?
- Impression count
- Follower growth rate
- Average view duration / watch time percentage (Correct answer)
- Number of shares
Correct answer: Average view duration / watch time percentage
Average view duration or completion rate reveals how much of your video holds audience attention from start to finish.
Question 5: On YouTube, what is the recommended minimum video resolution for HD quality?
- 480p (854×480)
- 720p (1280×720) (Correct answer)
- 1080p (1920×1080)
- 4K (3840×2160)
Correct answer: 720p (1280×720)
720p is the minimum standard for HD on YouTube, though 1080p is preferred for the best viewing experience.
Question 6: What does 'evergreen content' mean in social media video strategy?
- Videos filmed outdoors in nature
- Content that remains relevant and valuable long after publication (Correct answer)
- Videos trending for a single week
- Live-stream recordings archived online
Correct answer: Content that remains relevant and valuable long after publication
Evergreen content addresses timeless topics and continues generating views and engagement months or years after posting.
Question 7: Which feature on Instagram allows users to share short video responses directly to another user's video post?
- Story Remix
- Collab post
- Reels Remix (Correct answer)
- Duet
Correct answer: Reels Remix
Instagram's Reels Remix lets creators record a new video displayed side-by-side or as a reaction to an existing Reel.
Social Media Videos Social Media Videos 2
Which video aspect ratio is recommended for TikTok and Instagram Reels to maximize screen real estate?