Social Media Design Graphic Design 2 — Questions and Answers
Question 1: Which color model is best suited for designing social media graphics intended for screen display?
- CMYK
- RGB (Correct answer)
- PMS
- LAB
Correct answer: RGB
RGB (Red, Green, Blue) is the standard color model for digital screens, including social media platforms.
Question 2: What is 'visual hierarchy' in graphic design for social media?
- Using only one font throughout the design
- Arranging elements so viewers naturally follow a priority order (Correct answer)
- Making all elements the same size for balance
- Using the brand's official colors in every post
Correct answer: Arranging elements so viewers naturally follow a priority order
Visual hierarchy guides the viewer's eye through a design by varying size, contrast, and placement to signal importance.
Question 3: What does 'kerning' refer to in typography for social media graphics?
- The spacing between lines of text
- The thickness of a font's strokes
- The spacing between individual character pairs (Correct answer)
- The overall width of a block of text
Correct answer: The spacing between individual character pairs
Kerning is the adjustment of space between specific pairs of letters to achieve visually consistent spacing.
Question 4: Which file format preserves transparency and is ideal for social media profile logos or stickers overlaid on backgrounds?
- JPEG
- BMP
- PNG (Correct answer)
- TIFF
Correct answer: PNG
PNG supports alpha channel transparency, making it ideal for logos and graphics placed over varied backgrounds.
Question 5: What is the purpose of a 'mood board' when planning a social media design campaign?
- To finalize the publishing schedule
- To collect visual references that establish the aesthetic direction (Correct answer)
- To track audience engagement metrics
- To store exported graphic files
Correct answer: To collect visual references that establish the aesthetic direction
A mood board compiles images, colors, and textures to define and communicate the visual style before production begins.
Question 6: In design, what is 'negative space' (also called white space)?
- Dark areas created by shadow effects
- Empty areas around and between design elements (Correct answer)
- Black-and-white photography used as a background
- Space reserved for sponsored content labels
Correct answer: Empty areas around and between design elements
Negative space is the empty area around design elements that improves readability and visual balance.
Question 7: Which design principle suggests that elements that are close together are perceived as related?
- Contrast
- Alignment
- Proximity (Correct answer)
- Repetition
Correct answer: Proximity
The principle of proximity groups nearby elements together visually, helping viewers understand which items belong together.
Social Media Design Graphic Design 2
Which color model is best suited for designing social media graphics intended for screen display?