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Technical SEO Flashcards

7 cards from real SEO practice questions. Tap to flip, then mark Knew It or Still Learning — missed cards come back until you master them.

Read the first 7 Technical SEO flashcards as text

  1. What is a 'redirect chain' and why is it problematic for SEO?

    Answer: A series of redirects where URL A goes to B, B to C, etc., wasting crawl budget and diluting link equity

    Redirect chains slow down page load, waste crawl budget, and dilute link equity with each additional hop.

  2. Which meta tag attribute prevents search engines from following links on a page?

    Answer:

    The 'nofollow' meta robots directive tells crawlers not to follow any links on the page.

  3. What is 'faceted navigation' and what SEO risk does it typically create?

    Answer: Filter-based navigation that generates URLs with parameters, creating thousands of duplicate or near-duplicate pages

    Faceted navigation systems (e.g., e-commerce filters) can generate massive numbers of low-value parameterized URLs that waste crawl budget.

  4. What does the 'Vary: User-Agent' HTTP response header signal to caches and crawlers?

    Answer: The page content varies based on the User-Agent making the request

    Vary: User-Agent tells caches that responses differ based on the requesting user-agent, relevant when serving different content to mobile vs. desktop.

  5. What is 'cloaking' in technical SEO and what are its consequences?

    Answer: Showing different content to search engine crawlers than to users, which violates Google's guidelines and risks manual penalty

    Cloaking is a black-hat technique where crawlers see different content than users, violating Google's spam policies and risking site deindexing.

  6. Which of the following correctly describes 'log file analysis' as a technical SEO practice?

    Answer: Examining server access logs to understand how crawlers interact with your site, including which URLs are crawled and how often

    Server log file analysis reveals Googlebot's actual crawl behavior, helping identify crawl waste, orphaned pages, and under-crawled sections.

  7. What is the recommended approach for handling URL parameters that don't change page content (e.g., session IDs, tracking parameters)?

    Answer: Set them as passive parameters in Google Search Console's URL Parameters tool or use canonical tags to consolidate them

    Using GSC URL Parameters or canonical tags tells Google to ignore non-content-changing parameters, preserving crawl budget for unique pages.