SEO Test 6

Question 1

Cannibalization of keywords is what?

Accepted Answer

When multiple pages on a site are optimized for the same keywords.

Answer

When poor SEO implementation causes your page to be non-competitive for the target keywords

Answer

When you analyze competitors to discover keywords to target.

Question 2

What should you take to undo a manual link penalty?

Accepted Answer

Remove or disavow all links that do not appear to be editorially given, and file a reconsideration request.

Answer

Remove all links to your site with a Domain Authority of 50 or lower, and wait

Answer

Remove all links that do not appear to be editorially given, and then wait

Answer

Clean up links from web directories, article directories, countries where you don't do business and where you have too much rich anchor text, and then wait

Question 3

Which of these should you use to your advantage when creating various filters or sort orders for products on your website to reduce the risk of thin or duplicate content?

Accepted Answer

Rel="canonical"

Answer

Robots.txt

Answer

Noindex

Answer

Nofollow

Question 4

What is the purpose of the HTTP header Vary: User-Agent?

Accepted Answer

It tells caching servers that a site's content varies by user agent.

Answer

It tells users that tells a site's content varies from time to time.

Answer

It tells web servers that users more about what a user needs

Answer

It tells ISPs to not cache a site's content

Question 5

A mobile subdomain: what is it?

Accepted Answer

A subdomain that the web server will send users to based on their user agent.

Answer

A subdomain that dynamically sizes content to the screen size of the user's browser.

Answer

A subdomain that can be easily changed from one server to another

Answer

A subdomain that serves different results to users based on their user agent.

Question 6

How can Penguin be recovered from?

Accepted Answer

Clean up links from web directories, article directories, countries where you don't do business and where you have too much rich anchor text, and then wait

Answer

Remove all links that do not appear to be editorially given, and then wait.

Answer

Remove or disavow all links that do not appear to be editorially given, and file a reconsideration request.

Answer

Remove all links to your site with a Domain Authority of 50 or less, and wait.

Question 7

When should you use the robots noindex meta tag?

Accepted Answer

To prevent pages from appearing in search results

Answer

To stop PageRank flow into low-quality pages

Answer

All of the above

Question 8

Does Google consider the position of information on a page?

Accepted Answer

Yes; placement on the page says something about the importance of the content.

Answer

Yes; they only care about content in the main body of the page, as the rest of the content is not page-specific

Answer

Yes; they only care about content visible to the user, as they want to emphasize user engagement.

Answer

No, they don't care

Question 9

Which of these should you choose when implementing pagination for products on your website to reduce the danger of duplicate content or thin content?

Accepted Answer

Rel=prev/next

Answer

Rel=prev/next + nofollow

Answer

Rel=prev/next + robots.txt

Answer

Rel=prev/next + noindex

Question 10

Responsive web design: what is it? ​

Accepted Answer

A site design that uses CSS to dynamically adapt the HTML to fit the user's device and screen size.

Answer

A site that provides different HTML to Google from the HTML it delivers to users.

Answer

A site design that adapts to the specific needs of the user

Answer

A site design that determines the user agent of the browser and sends different HTML sized for optimal viewing.