SEO Test 5

Question 1

The acronym for Google's SERP is.

Accepted Answer

Search engine results page

Answer

Supplemental Executive Retirement Plan

Answer

Both of the above

Answer

None of the above

Question 2

The weight of _____________ is higher.

Accepted Answer

Outbound links

Answer

Internal links

Answer

Page links

Answer

None of the above

Question 3

Who is the leader of Google's web spam team?

Accepted Answer

Matt Cutts

Answer

Larry page

Answer

Sergey bin

Answer

None of the above

Question 4

What does UTM stand for in marketing?

Accepted Answer

Urchin Tracking Module

Answer

Unified threat management

Answer

Universal Transverse Mercator

Answer

None of the above

Question 5

Define SEO.

Accepted Answer

A process to improve the visibility of your website on search engines

Answer

Something Extremely Offensive

Answer

A way to increase traffic on your website

Answer

A Coding Language

Question 6

How do search engines handle linking strategies, such as paying for links to your website?

Accepted Answer

Links from more trustworthy sites have more weight.

Answer

Search Engines can track your payments to Bad Sites

Answer

Search Engines don't deal with linking schemes - it's common practice

Answer

Search Engines have a list of disapproved Sites that they keep handy

Question 7

What is the "special recipe" for making websites show up in searches?

Accepted Answer

Algorithm

Answer

Keywords

Answer

Search Engines

Answer

Meta Tags

Question 8

What criteria must a website meet to qualify as a Reputable Site?

Accepted Answer

Fresh Content

Answer

Growing Numbers of Quality Links

Answer

Consistent and Engaging Content

Answer

All of the Above

Question 9

What is the ideal term to use to connect to a website that sells pizza in Toronto if I wanted to recommend it on my website?

Accepted Answer

Best Pizza In Toronto

Answer

Restaurant Toronto

Answer

Pizza Place

Question 10

What components of a search algorithm are there?

Accepted Answer

Answer

Keywords, Links, Search Engines, Search Results