Software Product Management Certification Program Flashcards
7 cards from real Product Management Certification Program practice questions. Tap to flip, then mark Knew It or Still Learning — missed cards come back until you master them.
Read the first 7 Software Product Management Certification Program flashcards as text
What is the 'dual-track Agile' model in software product development?
Answer: Simultaneously running discovery (learning what to build) and delivery (building it) tracks
Dual-track Agile ensures continuous discovery research feeds validated ideas into the delivery track, reducing the risk of building the wrong thing.
A SaaS product's DAU/MAU ratio is 0.15. What does this indicate?
Answer: Most monthly users are not returning daily, suggesting low habitual engagement
A DAU/MAU ratio of 0.15 means only 15% of monthly users are active on any given day, signaling that most users are not forming a daily habit with the product.
Which prioritization method divides features into categories of 'must-have,' 'should-have,' 'could-have,' and 'won't have'?
Answer: MoSCoW method
MoSCoW (Must, Should, Could, Won't) is a prioritization framework that helps teams and stakeholders agree on what is essential versus optional for a given release.
What is 'dogfooding' in the context of software product management?
Answer: Having your own employees use your product internally before releasing it to customers
Dogfooding (eating your own dog food) means internal teams use the product in real workflows, surfacing bugs and usability issues before customers encounter them.
Which of the following best describes an 'epic' in Agile product management?
Answer: A large body of work that can be broken down into multiple user stories and spans more than one sprint
An epic is a high-level work item too large to complete in a single sprint; it is decomposed into smaller user stories that can be planned and executed iteratively.
What is the primary risk of relying solely on quantitative analytics (e.g., click data) without qualitative research?
Answer: You can see what users do but not understand why, leading to misdiagnosed problems
Quantitative data shows behavioral patterns at scale but lacks the context to explain motivations, requiring qualitative methods like interviews to interpret the 'why' behind the numbers.
In the Kano model, which feature category describes attributes that customers don't explicitly request but whose absence causes dissatisfaction?
Answer: Basic (threshold) features
Basic features are taken for granted by customers—they won't increase satisfaction if present, but their absence causes significant dissatisfaction and complaints.