Presentations Presentations Design & Visual Storytelling 1 — Questions and Answers
Question 1: What is the recommended maximum number of words per slide in a professional business presentation?
- 6 words
- 20 words (Correct answer)
- 40 words
- 60 words
Correct answer: 20 words
Industry best practice recommends keeping slides to around 20 words or fewer to maintain audience focus and readability.
Question 2: Which color contrast ratio is the minimum recommended by WCAG 2.1 for accessible presentation text?
- 2:1
- 3:1
- 4.5:1 (Correct answer)
- 7:1
Correct answer: 4.5:1
WCAG 2.1 AA standard requires a minimum contrast ratio of 4.5:1 for normal text to ensure readability for viewers with visual impairments.
Question 3: What design principle involves arranging elements so the viewer's eye is naturally guided through the slide?
- Proximity
- Visual flow (Correct answer)
- Repetition
- Alignment
Correct answer: Visual flow
Visual flow is the deliberate arrangement of design elements to guide the viewer's eye in a specific direction through the content.
Question 4: Which type of chart is BEST for showing the composition of a whole divided into parts?
- Line chart
- Bar chart
- Pie chart (Correct answer)
- Scatter plot
Correct answer: Pie chart
Pie charts are specifically designed to show part-to-whole relationships, illustrating how individual components contribute to a total.
Question 5: What is 'white space' (also called negative space) primarily used for in slide design?
- Filling unused areas
- Improving readability and focus (Correct answer)
- Reducing file size
- Adding background texture
Correct answer: Improving readability and focus
White space reduces visual clutter, draws attention to key content, and improves overall readability and comprehension of a slide.
Question 6: In the rule of thirds applied to slide design, where should key visual elements ideally be placed?
- Dead center of the slide
- At the corners of the slide
- Along the intersecting grid lines (Correct answer)
- At the very top of the slide
Correct answer: Along the intersecting grid lines
The rule of thirds suggests placing key elements along or at the intersection of imaginary lines that divide the slide into thirds horizontally and vertically.
What is the recommended maximum number of words per slide in a professional business presentation?