Poster Design Digital and Social Media Poster Design 1 — Questions and Answers
Question 1: What color mode should a poster designed exclusively for digital/screen display use?
- CMYK
- Pantone
- RGB (Correct answer)
- LAB
Correct answer: RGB
RGB (Red, Green, Blue) is the color mode used by screens and should be used for all digital-only poster and social media graphics.
Question 2: What is the recommended Instagram square post dimension for a digital poster?
- 800 × 800 px
- 1080 × 1080 px (Correct answer)
- 1920 × 1080 px
- 1200 × 630 px
Correct answer: 1080 × 1080 px
1080 × 1080 pixels is Instagram's recommended square post resolution for sharp display on high-DPI (Retina) screens.
Question 3: Which file format best preserves transparency in a digital poster graphic exported for web use?
- JPEG
- GIF
- PNG (Correct answer)
- BMP
Correct answer: PNG
PNG supports a full alpha channel, allowing transparent backgrounds needed for digital poster overlays and web embeds.
Question 4: What does 'PPI' (pixels per inch) determine for a digital poster?
- How large the file will print at a given size
- The display sharpness at a given screen size — higher PPI means crisper detail (Correct answer)
- The number of layers in the design file
- The maximum color count allowed
Correct answer: The display sharpness at a given screen size — higher PPI means crisper detail
PPI determines how densely pixels are packed on screen — high-DPI (Retina) screens display more PPI, requiring larger pixel dimensions for sharp results.
Question 5: For a digital poster intended for a 1920 × 1080 HD screen display, what aspect ratio should the file be?
- 4:3
- 1:1
- 9:16
- 16:9 (Correct answer)
Correct answer: 16:9
16:9 is the standard widescreen aspect ratio for HD monitors, TVs, and digital signage displays — matching the screen exactly prevents cropping.
Question 6: What is 'responsive design' relevant to digital poster creation?
- Making the poster respond to audio input
- Designing multiple size versions so the poster looks good across different screen sizes and platforms (Correct answer)
- Using animated transitions in the poster
- Adding clickable links to the poster image
Correct answer: Designing multiple size versions so the poster looks good across different screen sizes and platforms
Responsive design for posters means creating adapted versions (story size, feed size, display size) so the design translates correctly across devices.
What color mode should a poster designed exclusively for digital/screen display use?