Podcast Distribution Platforms 4

Question 1

What does Spotify's 'Open Access' program allow podcast creators to do?

Accepted Answer

Offer paid subscriber-only episodes to Spotify listeners

Answer

Spotify Open Access lets creators publish premium episodes for paying subscribers directly within the Spotify app.

Question 2

A podcast with a Spotify-exclusive deal typically means what restriction for potential listeners?

Accepted Answer

Episodes can only be heard within the Spotify app

Answer

Exclusive Spotify podcast deals make content unavailable via other apps or RSS feeds, requiring the Spotify app to listen.

Question 3

Which podcast platform is owned by SiriusXM and focuses heavily on talk radio and sports content?

Accepted Answer

Stitcher

Answer

SiriusXM acquired Stitcher in 2020, integrating it with its satellite radio and Pandora properties to strengthen its podcast offerings.

Question 4

What metric do podcast hosting platforms like Libsyn and Buzzsprout use to count a 'download'?

Accepted Answer

A request to download at least 1 byte of the audio file from a unique IP

Answer

IAB-certified hosts count a download when a unique IP address requests the audio file, regardless of whether the episode is fully played.

Question 5

Overcast and Pocket Casts are best described as which type of podcast service?

Accepted Answer

Third-party podcast player apps that consume RSS feeds

Answer

Overcast and Pocket Casts are dedicated podcast player apps that let users subscribe to and listen to shows via RSS feeds.

Podcast Practice Test