An organization has successfully implemented an improvement to its service request process. To ensure the benefits of this improvement are sustained and to build support for future initiatives, what is the MOST important next step according to the ITIL Continual Improvement Model?
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A
Begin the 'What is the vision?' step for a new improvement.
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B
Market the success and share the lessons learned from the initiative.
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C
Archive the Continual Improvement Register (CIR) entry for this initiative.
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D
Immediately re-assess the baseline of the improved process.