A Certified Application Counselor (CAC) is approached by a consumer who is unsure which health plan to select. The consumer asks the CAC to recommend the 'best' plan for their needs. Which of the following is the most appropriate action for the CAC to take?
-
A
Review the consumer's medical history and recommend a specific plan.
-
B
Provide fair, accurate, and impartial information about the available plans so the consumer can make an informed choice.
-
C
Refer the consumer to a specific insurance agent they know personally.
-
D
Enroll the consumer in the plan with the lowest premium.