Knowledge Flashcards
7 cards from real Music Promotion practice questions. Tap to flip, then mark Knew It or Still Learning — missed cards come back until you master them.
Read the first 7 Knowledge flashcards as text
What does 'DSP' stand for in the context of music distribution?
Answer: Digital Streaming Platform
DSP stands for Digital Streaming Platform, referring to services like Spotify, Apple Music, and Amazon Music.
Which metric measures how many unique listeners a song reaches on streaming platforms?
Answer: Reach
Reach measures the number of unique individual listeners who heard a track, distinct from total stream count.
What is a 'pre-save' campaign in music promotion?
Answer: Allowing fans to save an unreleased album to their library before its release date
A pre-save campaign lets fans add an unreleased album or single to their streaming library ahead of its official release date.
What does 'EPK' stand for in the music industry?
Answer: Electronic Press Kit
An EPK (Electronic Press Kit) is a digital portfolio used to pitch artists to venues, press, labels, and promoters.
Which type of Spotify playlist is curated by the platform's editorial team and can dramatically boost streams?
Answer: Editorial playlists
Editorial playlists are hand-curated by Spotify's team and placements on them can expose a track to millions of listeners.
What is 'sync licensing' in music promotion?
Answer: Licensing music for use in film, TV, ads, or video games
Sync licensing allows music to be used in visual media such as films, TV shows, commercials, and video games in exchange for a fee.
What is the purpose of a 'street team' in grassroots music promotion?
Answer: Fans or volunteers who promote an artist locally through flyering, social sharing, and word-of-mouth
A street team consists of dedicated fans or volunteers who help spread awareness of an artist at a local level through physical and digital promotion.