Practice Test Geeks(MO) Marketing Officer Certification Practice Test
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Conflict Resolution & Negotiation Flashcards

7 cards from real MO practice questions. Tap to flip, then mark Knew It or Still Learning — missed cards come back until you master them.

Read the first 7 Conflict Resolution & Negotiation flashcards as text

  1. A marketing team disagrees with the sales department about pricing strategy. Which conflict resolution style involves finding a middle-ground solution that partially satisfies both parties?

    Answer: Compromising

    Compromising seeks a middle-ground solution where each party gives up something to reach a mutually acceptable outcome.

  2. During a vendor negotiation, the marketing officer uses the BATNA concept. What does BATNA stand for?

    Answer: Best Alternative To a Negotiated Agreement

    BATNA (Best Alternative To a Negotiated Agreement) defines your fallback position if current negotiations fail.

  3. Two marketing managers have conflicting views on campaign direction. A mediator facilitates discussion without imposing a decision. This describes which conflict resolution process?

    Answer: Mediation

    Mediation involves a neutral third party who facilitates dialogue but leaves decision-making authority with the disputing parties.

  4. In negotiation theory, what is the 'zone of possible agreement' (ZOPA)?

    Answer: The range within which both parties can reach a deal acceptable to each

    ZOPA is the overlap range between each party's reservation points where a mutually acceptable deal can exist.

  5. A marketing officer notices tension between two team members is affecting productivity. Addressing the issue immediately rather than waiting is an example of which conflict management principle?

    Answer: Proactive conflict management

    Proactive conflict management involves identifying and addressing conflicts early before they escalate and damage team performance.

  6. Which negotiation tactic involves deliberately offering an extremely high or low opening position to anchor the other party's expectations?

    Answer: Anchoring

    Anchoring sets an extreme initial position to influence the other party's perception of what is reasonable, shifting the negotiation range in your favor.

  7. A marketing team conflict stems from unclear role responsibilities. According to conflict theory, this is best classified as which type of conflict?

    Answer: Structural conflict

    Structural conflicts arise from organizational factors like unclear roles, resource scarcity, or interdependence issues rather than personal differences.