Invitation Design Invitation Card 3 — Questions and Answers
Question 1: What information is typically placed on the envelope liner of a formal invitation?
- RSVP instructions
- A decorative pattern or coordinating design (Correct answer)
- The guest's seating assignment
- The menu selection card
Correct answer: A decorative pattern or coordinating design
Envelope liners are purely decorative inserts that add a luxurious surprise when the envelope is opened.
Question 2: When an invitation reads 'cocktail attire,' what does that dress code indicate?
- Business casual clothing
- Semi-formal dress, such as a cocktail dress or suit (Correct answer)
- Formal black tie required
- Casual beach wear
Correct answer: Semi-formal dress, such as a cocktail dress or suit
Cocktail attire falls between business casual and black tie, typically meaning dressy but not floor-length formal wear.
Question 3: Which element on an invitation card most directly tells guests where to send their response?
- The reception line
- The RSVP address or email (Correct answer)
- The venue name
- The host line
Correct answer: The RSVP address or email
The RSVP section includes the contact address, email, or phone number where guests submit their response.
Question 4: What is a 'pocketfold' in invitation card design?
- A folded card with a pocket to hold multiple inserts (Correct answer)
- A sleeve envelope style
- A method of hand-folding paper flowers for décor
- A type of accordion fold program
Correct answer: A folded card with a pocket to hold multiple inserts
A pocketfold is a folded card stock piece with an interior pocket that neatly holds RSVP cards, directions, and other inserts.
Question 5: Which color model should be used when preparing invitation card files for professional offset printing?
- RGB
- CMYK (Correct answer)
- HSL
- Pantone RGB
Correct answer: CMYK
CMYK (Cyan, Magenta, Yellow, Key/Black) is the standard color model for print production.
Question 6: What does 'letterspacing' (tracking) adjustment on invitation text primarily affect?
- The vertical space between lines
- The uniform space between all characters in a word or block (Correct answer)
- The size relationship between uppercase and lowercase letters
- The weight of individual strokes
Correct answer: The uniform space between all characters in a word or block
Tracking uniformly increases or decreases the space between all characters in a selected range of text.
Question 7: When should a map or directions insert be included with an invitation card suite?
- Only for destination weddings abroad
- Whenever the venue may be difficult to locate or unfamiliar to guests (Correct answer)
- Only when the venue has no online presence
- Always, regardless of venue familiarity
Correct answer: Whenever the venue may be difficult to locate or unfamiliar to guests
A directions insert is recommended when the venue is off the beaten path, hard to find by GPS, or unfamiliar to most guests.
Invitation Design Invitation Card 3
What information is typically placed on the envelope liner of a formal invitation?