Invitation Design Digital & Online Invitation Design 2 — Questions and Answers
Question 1: What is the recommended maximum file size for a digital invitation image sent via email to avoid spam filters?
- Under 1 MB (Correct answer)
- Under 10 MB
- Under 25 MB
- Under 100 KB
Correct answer: Under 1 MB
Keeping email invitation images under 1 MB helps avoid spam filters and ensures fast loading on mobile networks.
Question 2: What is the purpose of 'alt text' on a digital invitation image in an email?
- To describe the image for recipients whose images are blocked or who use screen readers (Correct answer)
- To set the image print resolution
- To define the image's color profile
- To link the image to the event website
Correct answer: To describe the image for recipients whose images are blocked or who use screen readers
Alt text describes the invitation image when it can't be displayed, ensuring all recipients understand the message.
Question 3: Which social media format is most commonly used to share square-format digital invitations?
- Instagram (Correct answer)
- Twitter/X
Correct answer: Instagram
Instagram's square and portrait feed format is ideal for sharing visually rich digital invitation graphics with followers.
Question 4: What is a 'landing page' invitation and how does it differ from an email invitation?
- A dedicated web page guests visit to see event details and RSVP, rather than a graphic in an email (Correct answer)
- An invitation printed on a large banner
- An invitation embedded in a PDF landing document
- A last-minute invitation sent 24 hours before the event
Correct answer: A dedicated web page guests visit to see event details and RSVP, rather than a graphic in an email
A landing page invitation hosts all event information on a URL that can be updated in real time and tracked for visits and RSVPs.
Question 5: What does 'pixel density' (PPI) mean for a digital invitation displayed on a retina screen?
- The number of pixels per inch; higher PPI ensures the invitation looks sharp on high-resolution displays (Correct answer)
- The number of colors per pixel in the image
- The frame rate of an animated invitation
- The compression ratio of the image file
Correct answer: The number of pixels per inch; higher PPI ensures the invitation looks sharp on high-resolution displays
High-PPI (retina) screens require images with at least 2× resolution to avoid looking blurry or pixelated.
Question 6: Which digital invitation feature allows hosts to track who has opened the invitation?
- Read receipts or tracking pixels embedded in the email (Correct answer)
- Animated GIF counters
- PDF password protection
- Font embedding
Correct answer: Read receipts or tracking pixels embedded in the email
Tracking pixels are invisible 1×1 images in HTML emails that notify the sender when the email is opened by the recipient.
Invitation Design Digital & Online Invitation Design 2
What is the recommended maximum file size for a digital invitation image sent via email to avoid spam filters?