Infographic Design Research & Evidence-Based Practice 2 — Questions and Answers
Question 1: Which sampling method is MOST appropriate when you need to represent proportional subgroups within a population for infographic data?
- Convenience sampling
- Stratified random sampling (Correct answer)
- Snowball sampling
- Purposive sampling
Correct answer: Stratified random sampling
Stratified random sampling divides the population into subgroups and samples proportionally from each, ensuring all segments are represented accurately.
Question 2: When citing a statistic in an infographic, what is the PRIMARY reason to include the year the data was collected?
- To comply with copyright law
- To allow viewers to assess data currency and relevance (Correct answer)
- To increase the word count of the infographic
- To credit the graphic designer
Correct answer: To allow viewers to assess data currency and relevance
Including the data collection year lets viewers judge whether the information is still current and applicable to present-day contexts.
Question 3: A designer wants to show that ice cream sales and drowning incidents both rise in summer. Which logical fallacy must they warn viewers about?
- Ad hominem
- Straw man
- Correlation does not imply causation (Correct answer)
- False dichotomy
Correct answer: Correlation does not imply causation
Both variables share a common cause (hot weather), so presenting them together without context implies a causal link that doesn't exist.
Question 4: What does 'triangulation' mean in the context of evidence-based infographic research?
- Using triangular shapes in data visualization
- Verifying findings with three or more independent sources (Correct answer)
- Dividing data into three equal segments
- Applying a three-color palette for clarity
Correct answer: Verifying findings with three or more independent sources
Triangulation strengthens credibility by cross-checking a claim against multiple independent data sources or research methods.
Question 5: An infographic claims '9 out of 10 dentists recommend this toothpaste.' What critical piece of information is missing?
- The brand of toothpaste
- The sample size and how dentists were selected (Correct answer)
- The flavor of the toothpaste
- The country where the study took place
Correct answer: The sample size and how dentists were selected
Without knowing the sample size and selection method, the statistic could reflect a tiny, non-representative group rather than a meaningful consensus.
Question 6: Which type of study design provides the strongest evidence for causal claims in an infographic?
- Case study
- Cross-sectional survey
- Randomized controlled trial (RCT) (Correct answer)
- Expert opinion
Correct answer: Randomized controlled trial (RCT)
RCTs randomly assign participants to conditions, controlling confounding variables and producing the highest-quality evidence for causation.
Question 7: When an infographic uses government census data, what is the MOST important limitation a designer should disclose?
- The government's political affiliation
- The lag between data collection and publication (Correct answer)
- The color scheme used in official reports
- The number of census workers employed
Correct answer: The lag between data collection and publication
Census data is typically published 1–2 years after collection, so disclosed figures may not reflect the most recent population trends.
Which sampling method is MOST appropriate when you need to represent proportional subgroups within a population for infographic data?