IQ Exam Answers Flashcards

In Google Analytics 4, what is the maximum number of standard custom dimensions you can register per property?

Answer: 50

GA4 properties allow up to 50 custom dimensions (text scope) per property.

Which GA4 dimension would you use to distinguish whether a user arrived from organic search versus paid advertising?

Answer: Session source / medium

Session source / medium captures the channel a user came through, separating organic from paid.

What does a high bounce rate combined with a short average engagement time most likely indicate?

Answer: Users not finding what they expect

Quick exits with little engagement suggest the page does not meet user expectations.

In GA4, which metric replaced the Universal Analytics concept of 'Sessions per user' as the primary engagement signal?

Answer: Engaged sessions

GA4 emphasizes engaged sessions as its core engagement measurement.

Which report type in GA4 lets you analyze the sequence of steps users take toward a conversion?

Answer: Funnel exploration

Funnel exploration visualizes the ordered steps users complete on the way to a goal.

What is the default session timeout duration in Google Analytics 4?

Answer: 30 minutes

GA4 ends a session after 30 minutes of inactivity by default.

Which feature allows GA4 to estimate metrics when individual user-level data is unavailable due to privacy thresholds?

Answer: Modeled conversions

GA4 uses modeled conversions and behavior to fill gaps when consent or identity data is missing.