SLM Program Configuration

Question 1

Which of the following is the first step in configuring a new loyalty program in Salesforce Loyalty Management?

Accepted Answer

Create a loyalty program

Answer

Define the reward structure

Answer

Set up the loyalty tiers

Answer

Add customer data

Question 2

When defining a loyalty program in Salesforce, what is a "tier" typically used for?

Accepted Answer

Segregating customers based on engagement or value

Answer

Tracking customer transactions

Answer

Managing reward redemption rates

Answer

Segmenting product offerings

Question 3

Which feature is used to define the points required for a customer to move from one tier to another in a loyalty program?

Accepted Answer

Tier points

Answer

Loyalty model

Answer

Reward structure

Answer

Points accumulator

Question 4

What action should you take if you want a customer to earn points based on specific behaviors like purchases or engagements in Salesforce Loyalty Management?

Accepted Answer

Set up a behavior-based point allocation rule

Answer

Create a reward structure

Answer

Add the customer to a predefined segment

Answer

Define loyalty benefits

Question 5

When configuring rewards in Salesforce Loyalty Management, which of the following options can be used to deliver rewards to customers?

Accepted Answer

All of the above

Answer

Discounts on future purchases

Answer

Exclusive event invitations

Answer

Physical gifts