Flyer Design Imagery and Visual Elements in Flyer Design 1

Question 1

What image resolution is typically required for high-quality print flyers?

Accepted Answer

300 DPI

Answer

300 DPI (dots per inch) is the standard minimum resolution for professional print output to ensure sharp, clear images.

Question 2

Which image file format supports a transparent background, making it ideal for placing logos on flyers?

Accepted Answer

PNG

Answer

PNG supports alpha channel transparency, allowing logos and graphics to sit cleanly on any background without a white box.

Question 3

What is the term for a large, dominant image used to immediately capture a viewer's attention on a flyer?

Accepted Answer

Hero image

Answer

A hero image is a large, prominent visual placed prominently on a design to draw the viewer's eye and set the tone.

Question 4

Which color mode should images be in when preparing a flyer for professional printing?

Accepted Answer

CMYK

Answer

CMYK (Cyan, Magenta, Yellow, Key/Black) is the color model used by printing presses, ensuring accurate color reproduction on paper.

Question 5

What does 'bleed' refer to in flyer design for print?

Accepted Answer

Extending artwork beyond the trim edge

Answer

Bleed is the extra artwork extended beyond the final trim line so that cutting imprecision doesn't leave white edges on the printed piece.

Flyer Design Practice Test