Flyer Design Basic Flyer Design 2

Question 1

Which file format is best for printing a flyer at a professional print shop?

Accepted Answer

PDF

Answer

PDF preserves fonts, colors, and bleed settings, making it the standard format for professional print production.

Question 2

What does 'bleed' mean in flyer design for print?

Accepted Answer

Artwork that extends beyond the trim edge

Answer

Bleed is artwork extended past the trim line so that after cutting, no white edges appear at the borders.

Question 3

A flyer headline reads in a very thin, light font on a white background. What is the primary problem?

Accepted Answer

Low contrast makes it hard to read

Answer

Low contrast between text and background reduces legibility, especially at a glance or from a distance.

Question 4

Which of the following best describes 'visual hierarchy' in flyer design?

Accepted Answer

Arranging elements so the eye moves in a planned order

Answer

Visual hierarchy guides the viewer's eye through the flyer by varying size, weight, color, and position of elements.

Question 5

When designing a flyer, the 'safe zone' refers to:

Accepted Answer

Content kept away from the bleed edge to avoid being cut off

Answer

The safe zone is an inset margin ensuring important text and logos won't be accidentally trimmed during cutting.

Flyer Design Practice Test