Email Marketing Email Deliverability

Question 1

What does SPF stand for in email authentication?

Accepted Answer

Sender Policy Framework

Answer

Spam Prevention Filter

Answer

Secure Postal Format

Answer

Simple Protocol Framework

Question 2

Which DNS record type is used to publish DMARC policies?

Accepted Answer

TXT record

Answer

A record

Answer

MX record

Answer

CNAME record

Question 3

What is a 'soft bounce' in email marketing?

Accepted Answer

A temporary delivery failure such as a full inbox

Answer

An email permanently rejected due to an invalid address

Answer

An email caught by a spam filter

Answer

An email opened but not clicked

Question 4

What spam score threshold does SpamAssassin typically use to flag an email as spam?

Accepted Answer

5.0

Answer

2.0

Answer

3.0

Answer

10.0

Question 5

What is a 'spam trap' email address?

Accepted Answer

An abandoned or fake address used to catch spammers

Answer

An address used to test your own deliverability

Answer

An address with a very high bounce rate

Answer

An address blocked by major ISPs

Question 6

Which authentication standard combines SPF and DKIM to provide a unified policy?

Accepted Answer

DMARC

Answer

SMTP

Answer

TLS

Answer

BIMI