Email Design Email Typography

Question 1

Which font type is considered safest to use in HTML emails for cross-client compatibility?

Accepted Answer

System/web-safe fonts

Answer

Web-safe fonts like Arial, Georgia, and Verdana are installed on most operating systems and render reliably across all email clients.

Question 2

What is a 'font stack' in email CSS?

Accepted Answer

A prioritized list of fonts with fallbacks

Answer

A font stack lists preferred fonts in order, so if the first isn't available, the email client falls back to the next option.

Question 3

What is the recommended minimum font size for body text in marketing emails?

Accepted Answer

14px

Answer

A minimum of 14px for body text ensures readability across devices, especially on small mobile screens.

Question 4

Which property controls the space between lines of text in email CSS?

Accepted Answer

line-height

Answer

The line-height property sets the vertical space between lines of text, improving readability when set to 1.4–1.6 for body copy.

Question 5

What is the typical recommended font size for email headlines (H1)?

Accepted Answer

28–36px

Answer

Email headlines are typically set between 28–36px to create a clear visual hierarchy and stand out from body text.

Email Design Practice Test