DTP DTP Digital Output & Web Publishing 1 — Questions and Answers
Question 1: What is the standard screen resolution (in PPI) used for web and digital display graphics?
- 300 PPI
- 150 PPI
- 72 PPI (Correct answer)
- 600 PPI
Correct answer: 72 PPI
72 PPI (pixels per inch) has historically been the standard resolution for on-screen graphics because most computer monitors display at approximately that pixel density.
Question 2: Which image format supports lossless compression AND transparency, making it widely used for web graphics with sharp edges?
- JPEG
- PNG (Correct answer)
- BMP
- TIFF
Correct answer: PNG
PNG (Portable Network Graphics) uses lossless compression to preserve image quality and supports an alpha channel for transparency, making it ideal for logos and interface graphics on the web.
Question 3: What does 'responsive design' mean in the context of digital publishing?
- A design that reacts to user mouse clicks with animations
- A layout that adapts its structure and content to different screen sizes and devices (Correct answer)
- A document that automatically updates when linked content changes
- A color scheme that adjusts based on ambient lighting conditions
Correct answer: A layout that adapts its structure and content to different screen sizes and devices
Responsive design uses flexible grids, fluid images, and CSS media queries to ensure that digital content rearranges and scales appropriately across desktop, tablet, and mobile screens.
Question 4: What is 'kerning' as applied to digital display typography?
- The vertical distance between lines of text
- The horizontal spacing adjustment between two specific characters (Correct answer)
- The overall spacing applied uniformly across all characters in a text block
- The process of converting fonts to web-safe equivalents
Correct answer: The horizontal spacing adjustment between two specific characters
Kerning adjusts the space between individual character pairs to create visually even spacing, which is especially important for headlines and display type in both print and digital media.
Question 5: Which color model is used for digital screen display and web publishing?
- CMYK
- RGB (Correct answer)
- Lab
- Pantone
Correct answer: RGB
RGB (red, green, blue) is the additive color model used by monitors, screens, and digital displays, where combining all three channels at full intensity produces white.
Question 6: What is an 'ePub' file format used for in digital publishing?
- A video format for embedding multimedia in web pages
- A reflowable e-book format supported by most e-readers and reading apps (Correct answer)
- A print-ready PDF format with embedded color profiles
- A vector format used for interactive digital magazines
Correct answer: A reflowable e-book format supported by most e-readers and reading apps
ePub (Electronic Publication) is an open standard for digital books that allows text to reflow dynamically based on screen size, font preferences, and reader settings.
What is the standard screen resolution (in PPI) used for web and digital display graphics?