Crowdfunding Videos Video Production Techniques 2 — Questions and Answers
Question 1: What is the purpose of color grading in a crowdfunding video?
- To compress the final video file size
- To establish a consistent visual tone and mood that supports the brand (Correct answer)
- To add subtitles automatically
- To synchronize audio with video
Correct answer: To establish a consistent visual tone and mood that supports the brand
Color grading unifies the look of all footage and can evoke specific emotions that align with the campaign's message.
Question 2: Which lighting setup is most commonly recommended for interviewing a campaign founder on camera?
- Single harsh overhead light
- Three-point lighting (key, fill, back) (Correct answer)
- Fluorescent office lighting
- Natural window light only
Correct answer: Three-point lighting (key, fill, back)
Three-point lighting separates the subject from the background and eliminates unflattering shadows for a polished result.
Question 3: What does 'white balance' affect in crowdfunding video footage?
- The loudness of background music
- The overall color temperature and accuracy of colors in the image (Correct answer)
- The frame rate of the recorded video
- The sharpness of on-screen text
Correct answer: The overall color temperature and accuracy of colors in the image
Incorrect white balance makes footage appear unnaturally orange or blue, undermining the professional appearance of the video.
Question 4: Why should crowdfunding creators shoot their videos in the highest resolution available?
- Higher resolution videos auto-rank higher on Kickstarter
- It allows flexible cropping and reframing during editing without losing quality (Correct answer)
- It compresses faster for email delivery
- It makes background music sync automatically
Correct answer: It allows flexible cropping and reframing during editing without losing quality
Shooting in 4K or high resolution gives editors flexibility to punch in, reframe, or crop without degrading the final output.
Question 5: What is the role of a lavalier (lapel) microphone in crowdfunding video production?
- It wirelessly controls camera settings
- It captures close-range audio directly from the speaker, reducing ambient noise (Correct answer)
- It adds reverb to make voices sound fuller
- It transmits the finished video to the editing workstation
Correct answer: It captures close-range audio directly from the speaker, reducing ambient noise
A lapel mic attached to the speaker captures clean dialogue close to the source, dramatically improving audio quality over camera mics.
Question 6: When should a creator use a teleprompter during crowdfunding video filming?
- Only for videos longer than 10 minutes
- When they need to deliver a long or complex script naturally without reading from notes (Correct answer)
- When filming outdoors to avoid wind noise
- Only when using professional studio equipment
Correct answer: When they need to deliver a long or complex script naturally without reading from notes
A teleprompter lets creators maintain eye contact with the lens while reading their script, keeping delivery natural and confident.
Crowdfunding Videos Video Production Techniques 2
What is the purpose of color grading in a crowdfunding video?