CRE Qualitative Research Techniques Flashcards
6 cards from real CRE practice questions. Tap to flip, then mark Knew It or Still Learning — missed cards come back until you master them.
Read the first 6 CRE Qualitative Research Techniques flashcards as text
What is the role of a moderator guide in a focus group?
Answer: A flexible outline of topics and probes to guide discussion while allowing exploration
The moderator guide provides structure with key topics and probes but is designed to be flexible enough to follow productive conversational threads.
Which qualitative technique is most appropriate for systematically analyzing themes in existing documents, media, or text?
Answer: Content analysis
Content analysis provides a systematic framework for identifying, coding, and interpreting patterns within text, images, or media.
What is 'triangulation' in qualitative research?
Answer: Using multiple data sources, methods, or researchers to increase credibility
Triangulation cross-validates findings by examining them through multiple lenses, strengthening the trustworthiness of qualitative conclusions.
In qualitative research, what is 'respondent bias' in a focus group setting?
Answer: Participants conforming to perceived group norms rather than expressing true views
Social desirability and group conformity pressure can cause focus group participants to suppress dissenting views in favor of dominant opinions.
What is a 'projective technique' used for in qualitative research?
Answer: Helping respondents reveal subconscious attitudes through indirect tasks like word association
Projective techniques bypass conscious defenses by asking respondents to respond to ambiguous stimuli, revealing underlying motivations and attitudes.
Which sampling approach is commonly used in qualitative research to purposefully select information-rich cases?
Answer: Purposive (purposeful) sampling
Purposive sampling deliberately selects participants who are most likely to provide rich, relevant data for the research questions.