CPP CPP Typography & Print Production 2 — Questions and Answers
Question 1: What is 'tracking' in typography, and how does it differ from kerning?
- Tracking is adjusting individual letter pairs; kerning adjusts all letters uniformly
- Tracking uniformly adjusts spacing across a range of characters; kerning targets specific pairs (Correct answer)
- Tracking refers to line spacing; kerning refers to letter spacing
- They are identical processes with different names
Correct answer: Tracking uniformly adjusts spacing across a range of characters; kerning targets specific pairs
Tracking adjusts letter spacing uniformly across a selected range of text, while kerning targets only specific character pairs.
Question 2: What is the standard unit used to measure type size in North American publishing?
- Picas
- Points (Correct answer)
- Ciceros
- Ems
Correct answer: Points
Type size is measured in points in North American publishing, with 72 points equaling one inch.
Question 3: In publishing, what is a 'recto' page?
- A left-hand page with an even page number
- A right-hand page with an odd page number (Correct answer)
- The back cover page
- Any full-bleed image page
Correct answer: A right-hand page with an odd page number
A recto page is a right-hand page and always bears an odd page number in standard Western publishing convention.
Question 4: In publishing terminology, what is a 'folio'?
- A large-format book size
- A page number (Correct answer)
- A chapter heading style
- A type of saddle-stitch binding
Correct answer: A page number
In publishing, a folio is a page number; proofreaders must verify folios are sequential, consistently placed, and match the table of contents.
Question 5: What is 'display type' in typography?
- Text used for body copy in articles
- Large type used for headlines, titles, and cover text (Correct answer)
- Type that is only visible on screen, not in print
- Condensed type used in data tables
Correct answer: Large type used for headlines, titles, and cover text
Display type refers to larger, often decorative fonts set at 14 points or above, used for headlines and titles to attract attention.
Question 6: What is the purpose of 'trim marks' (crop marks) on a print document?
- To indicate where proofreading corrections were made
- To show where the paper should be cut to its final size (Correct answer)
- To mark color registration alignment
- To indicate where bleeds begin
Correct answer: To show where the paper should be cut to its final size
Trim marks indicate the exact edges where a printed sheet should be cut after printing to achieve the document's final dimensions.
CPP CPP Typography & Print Production 2
What is 'tracking' in typography, and how does it differ from kerning?