A plant manager notices that the cost of goods sold (COGS) as a percentage of revenue has crept from 62% to 68% over six months. Which action most directly addresses this variance?
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A
Increase the sales price to restore the gross margin percentage
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B
Conduct a root-cause analysis on material, labor, and overhead cost drivers
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C
Reduce the SG&A budget to offset the COGS increase
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D
Defer capital maintenance to free up cash