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Performance Measurement & KPIs Flashcards

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  1. Which KPI would best measure a capture team's ability to identify opportunities early in the acquisition lifecycle?

    Answer: Average days before RFP release that opportunity was identified

    Average days before RFP release that an opportunity was identified directly measures how early capture teams are engaging in the acquisition lifecycle.

  2. When a capture manager reports a 'solution maturity score' as a KPI, they are measuring:

    Answer: The degree to which the technical solution has been validated and refined during pursuit

    Solution maturity score assesses how thoroughly the proposed technical approach has been developed, reviewed, and validated prior to proposal submission.

  3. A 'gate review passage rate' KPI tracks:

    Answer: How many opportunities pass each internal pursuit decision gate

    Gate review passage rate tracks what percentage of opportunities successfully advance through each stage-gate decision point in the capture process.

  4. Which metric would indicate that a capture team's competitive intelligence efforts are effective?

    Answer: Accurate prediction of competitor pricing within 5% on won and lost bids

    Accurate competitive pricing prediction demonstrates that intelligence gathered is actionable and reliable, reflecting true effectiveness of CI efforts.

  5. A capture organization sets a KPI of '80% of opportunities have a color team review completed 30 days before submission.' This KPI measures:

    Answer: Proposal quality assurance process adherence

    This KPI measures adherence to the quality assurance process by ensuring color team reviews are completed with sufficient lead time before submission.

  6. Which of the following best defines 'opportunity pipeline velocity'?

    Answer: Rate at which opportunities move through capture stages toward submission

    Pipeline velocity measures the rate at which opportunities progress through capture stages, indicating how efficiently the team advances pursuits.

  7. A capture team's KPI dashboard shows high activity metrics but declining win rates. The most appropriate leadership response is to:

    Answer: Conduct a win/loss analysis to identify root causes

    When activity is high but win rates decline, conducting a win/loss analysis uncovers root causes rather than simply adjusting surface-level metrics.

Performance Measurement & KPIs Flashcards โ€” CMP Study Cards with Answers