Social Media Recruiting Flashcards
7 cards from real CIR practice questions. Tap to flip, then mark Knew It or Still Learning — missed cards come back until you master them.
Read the first 7 Social Media Recruiting flashcards as text
What is 'talent brand' as it relates to social media recruiting?
Answer: The perception candidates and employees have of an organization as an employer
Talent brand (or employer brand) is the overall perception of a company as a workplace, shaped by what current and past employees say on social media.
A recruiter finds a strong candidate on GitHub. What information from GitHub profiles is MOST valuable for technical recruiting?
Answer: Their public repositories, commit history, and code contributions
Public repositories and commit history provide concrete evidence of a developer's coding skills, project types, and work consistency.
When building a LinkedIn search string for a 'Software Engineer' who knows 'Python' but NOT 'PHP', which Boolean string is correct?
Answer: "Software Engineer" AND Python NOT PHP
Using AND to require both title and skill, and NOT to exclude unwanted terms, precisely narrows candidates to Python engineers without PHP.
Which practice violates LinkedIn's Terms of Service when recruiting?
Answer: Creating a fake profile to contact candidates anonymously
LinkedIn explicitly prohibits fake or misleading profiles; creating one to contact candidates violates the platform's Terms of Service.
What is the main advantage of using video job descriptions on social media platforms?
Answer: They convey culture and personality, increasing candidate engagement
Video job descriptions humanize the role and company, resulting in higher engagement and a better sense of culture for prospective candidates.
A candidate's LinkedIn profile shows they are 'Open to Work.' What does this signal to a recruiter?
Answer: The candidate has set a signal indicating openness to new opportunities
'Open to Work' is a voluntary badge or private signal candidates set to indicate they are receptive to new job opportunities, regardless of current employment status.
Which social media platform is generally MOST effective for recruiting hourly and frontline workers in the US?
Answer: Facebook
Facebook has a broad demographic reach including hourly and blue-collar workers, and its local groups and Marketplace make it effective for frontline hiring.