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CCM Negotiation Fundamentals & Techniques Flashcards

6 cards from real CCM practice questions. Tap to flip, then mark Knew It or Still Learning โ€” missed cards come back until you master them.

Read the first 6 CCM Negotiation Fundamentals & Techniques flashcards as text
  1. Which negotiation approach focuses on mutual gains and interests rather than fixed positions?

    Answer: Interest-based negotiation

    Interest-based negotiation, also called integrative or principled negotiation, seeks to identify underlying interests so both parties can reach mutually beneficial agreements.

  2. What does BATNA stand for in negotiation theory?

    Answer: Best Alternative To a Negotiated Agreement

    BATNA (Best Alternative To a Negotiated Agreement) represents the course of action a party will take if negotiations fail, serving as a benchmark for evaluating any proposed deal.

  3. In distributive negotiation, the 'zone of possible agreement' (ZOPA) is best described as:

    Answer: The overlap between each party's reservation points

    ZOPA is the range between each party's reservation price (walk-away point) where a mutually acceptable deal is possible.

  4. Which tactic involves making an extreme opening offer to anchor the negotiation in your favor?

    Answer: Anchoring

    Anchoring involves presenting an extreme first offer to set a psychological reference point that pulls the final outcome closer to the anchor.

  5. Logrolling in negotiation refers to:

    Answer: Trading concessions on different issues to create joint gains

    Logrolling involves exchanging concessions on different issues so each party gives up less-valued items in return for gaining higher-valued ones.

  6. A conflict manager preparing a client for negotiation should first help them identify:

    Answer: Their own underlying interests and BATNA

    Understanding one's own interests and BATNA is the foundation of effective negotiation preparation, determining both goals and walk-away limits.