CBC Business Strategy & Goal Setting 2

Question 1

A coaching client wants to "grow the business" but cannot define what growth means. What should the coach do first?

Accepted Answer

Help the client convert the vague aspiration into a specific, measurable goal

Answer

Coaches guide clients to translate vague aspirations into specific, measurable goals rather than prescribing solutions.

Question 2

In a SWOT analysis, a competitor's new product launch would be classified as which element?

Accepted Answer

Threat

Answer

External factors that could harm the business, such as competitor moves, are threats in SWOT.

Question 3

Which statement best distinguishes a business's mission from its vision?

Accepted Answer

Mission describes current purpose; vision describes the desired future state

Answer

A mission states why the organization exists today, while a vision paints the future it aims to achieve.

Question 4

A client sets a goal to "increase monthly revenue by 15% within six months." Which SMART criterion is most clearly missing?

Accepted Answer

None — the goal is specific, measurable, and time-bound

Answer

The goal names a metric, a target amount, and a deadline, satisfying the visible SMART criteria.

Question 5

During strategic planning, what is the primary purpose of identifying key performance indicators (KPIs)?

Accepted Answer

To track measurable progress toward strategic objectives

Answer

KPIs quantify progress toward objectives so leaders can monitor and adjust strategy.

(CBC) Certified Business Coach Practice Test