An account manager is evaluating two projects. Project A has NPV of $45,000 and Project B has NPV of $30,000. All else equal, which should be prioritized?
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A
Project B because it has lower risk
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B
Project A because it has a higher net present value
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C
Neither, because NPV alone is insufficient for decision-making
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D
The one with the shorter payback period regardless of NPV