Business Plan Business Plan Presentation & Pitch 1 — Questions and Answers
Question 1: What is a pitch deck?
- A detailed 50-page business plan
- A concise visual presentation (typically 10-20 slides) used to present a business to investors (Correct answer)
- A product packaging design
- A legal prospectus
Correct answer: A concise visual presentation (typically 10-20 slides) used to present a business to investors
A pitch deck is a concise visual slide presentation (usually 10-20 slides) used to communicate a business opportunity to potential investors.
Question 2: What is the 'Guy Kawasaki 10/20/30 rule' for pitch decks?
- 10 investors, 20 slides, 30 days to close
- 10 slides, 20 minutes, 30-point minimum font size (Correct answer)
- 10 minutes, 20 slides, 30-second hook
- 10 rounds, 20 investors, 30% equity
Correct answer: 10 slides, 20 minutes, 30-point minimum font size
Guy Kawasaki's 10/20/30 rule recommends 10 slides, a 20-minute presentation, and no font smaller than 30 points for effective investor pitches.
Question 3: What does a compelling problem slide in a pitch deck accomplish?
- Lists all company expenses
- Creates urgency by clearly illustrating the pain point the business solves (Correct answer)
- Describes competitor weaknesses
- Shows the company's org chart
Correct answer: Creates urgency by clearly illustrating the pain point the business solves
A compelling problem slide creates urgency by vividly illustrating the customer pain point, making investors feel the need for the solution.
Question 4: What is due diligence in the context of investor presentations?
- The pitch rehearsal process
- The thorough investigation investors conduct to verify a business's claims before investing (Correct answer)
- A legal compliance checklist
- The process of writing the executive summary
Correct answer: The thorough investigation investors conduct to verify a business's claims before investing
Due diligence is the thorough investigation and verification process that investors conduct — reviewing financials, legal documents, and market claims — before committing capital.
Question 5: What is an investor's 'term sheet'?
- A summary of the pitch deck
- A non-binding document outlining the key terms of a proposed investment (Correct answer)
- A signed investment agreement
- A list of investor references
Correct answer: A non-binding document outlining the key terms of a proposed investment
A term sheet is a non-binding document that outlines the key terms and conditions of a proposed investment, serving as the basis for final negotiations.
Question 6: What is the 'traction slide' in a pitch deck?
- A slide about the company's manufacturing process
- A slide showing evidence of market validation such as customers, revenue, or partnerships (Correct answer)
- A slide listing all employees
- A slide comparing competitor pricing
Correct answer: A slide showing evidence of market validation such as customers, revenue, or partnerships
The traction slide showcases evidence of market validation — such as users, revenue, partnerships, or media coverage — demonstrating that the business concept is working.
Business Plan Business Plan Presentation & Pitch 1
What is a pitch deck?