SMC Lawyer Certification Question and Answers

Question 1

Which of the following objections does this not adequately address: "Our websites are consumer-focused, data-driven, and created with the goal of converting site visitors into potential clients.
Having said that, I would be delighted to implement any changes you deem necessary."

Accepted Answer

“I don’t like my domain name”

Answer

“I don’t like the Images used on my website”

Answer

“The site content is too general /salesy”

Answer

“Why are my Practice Areas listed as ‘Our Services’ on my website”

Question 2

Which of the following is NOT one of the goals of our revised lawyer website creation guidelines for MAs?

Accepted Answer

Ensuring all site content is representative of the attorney’s practice

Answer

Domain names appropriate for the attorney’s practice

Answer

Not showing [potentially inaccurate/misrepresentative] payment methods

Answer

Content that properly speaks to solo practice vs. multi-attorney firm

Question 3

Which of the following is NOT the suggested course of action to make sure the lawyer's account is not acting as an advertisement for cases they don't handle?

Accepted Answer

Inquire of the client about what categories of cases they want to prioritize with their PPC budget and which categories they don't want to advertise for.

Answer

Inquire about the types of situations the client does not handle, and (if necessary) review the Service Categories to decide which ones should be deselected.

Answer

To discover more about the client's practice, see his or her prior or other websites.

Answer

Engage in an informed discussion with the client to ascertain the types of situations that his or her practice handles most frequently in order to decide whether to add another or an alternative Service Group.

Question 4

Which of the following is NOT an appropriate tactic on a lawyer CSC to demonstrate your expertise in legal marketing?

Accepted Answer

None of the Above

Answer

In order to illustrate your experience working with [many] other lawyers, you provide references to other lawyer clients you have encountered throughout the CSC.

Answer

You are calling from Yodle Law, not Yodle

Answer

During the CSC's section on "Associations," you make mention of organizations that some of your other clients are also members of.

Question 5

Which sort of consumer bankruptcy law entails the creation of a debt payment plan rather than the liquidation of all debt?

Accepted Answer

Chapter 7

Answer

Chapter 13

Answer

Chapter 9

Answer

Chapter 11

Which of the following objections does this not adequately address: "Our websites are consumer-focused, data-driven, and created with the goal of converting site visitors into potential clients.Having said that, I would be delighted to implement any changes you deem necessary."

Which of the following objections does this not adequately address: "Our websites are consumer-focused, data-driven, and created with the goal of converting site visitors into potential clients.
Having said that, I would be delighted to implement any changes you deem necessary."