SEO Test 6
Cannibalization of keywords is what?
Explanation:
It becomes more difficult for these pages to rank for the intended phrases when you optimize multiple pages for the same target keyword(s) because they wind up fighting with one another for rankings.
What should you take to undo a manual link penalty?
Explanation:
You should remove or disavow all links to your site that were not offered editorially because human penalties are not algorithmic and can detect a wider variety of links. Additionally, since it was a manual penalty, you should ask for a review.
Which of these should you use to your advantage when creating various filters or sort orders for products on your website to reduce the risk of thin or duplicate content?
Explanation:
Even while noindex functions, it is less effective at returning any PageRank from the pages in the sort order to their parent page. Pages with no index can still pass PageRank, but only through connections to other pages. When you add rel="canonical" to a page, you are requesting that the search engines transfer any PageRank back to the particular pages you specify.
What is the purpose of the HTTP header Vary: User-Agent?
Explanation:
The Vary HTTP header indicates that different material is served to various user agents when used with websites that use dynamic serving, which can make it easier for Google and other search engines to find mobile content.
A mobile subdomain: what is it?
Explanation:
Depending on the user agent, the web server may direct users to a mobile subdomain. To put it another way, the server will recognize when a person is accessing your website from a mobile device and will lead them to a mobile-friendly subdomain rather than the main page. If you misunderstood the question, see this Google page on different URLs for mobile and desktop for clarification.
How can Penguin be recovered from?
Explanation:
It would be inefficient to submit a reconsideration request for Penguin because it is an algorithm change, like Panda. You must wait for the algorithm to run one more before discovering your adjustments. Penguin does not evaluate value using metrics like Domain Authority or PageRank, and in my experience, it appears to target particular types of connections, like those in the right response.
When should you use the robots noindex meta tag?
Explanation:
A website's noindex meta tag stops it from being indexed (and thus appearing in search results). When you have low-quality pages on your site that you are unable to eliminate, this tag is helpful.
Does Google consider the position of information on a page?
Explanation:
The placement of content on a page reveals how significant the site publisher thinks that content will be to visitors. Additionally, putting substantial blocks of information on sites that are below the fold is a fairly traditional but low-value SEO approach. Google does prioritize content that is viewable above the fold for these reasons.
Which of these should you choose when implementing pagination for products on your website to reduce the danger of duplicate content or thin content?
Explanation:
Rel=prev/next and noindex are incompatible with one another. Nofollowing the links on the page has no use other than to stop PageRank from flowing via them. Finally, search engines won't be able to access the pages to see the rel=prev/next commands if you additionally list the page in robots.txt.
Responsive web design: what is it? ​
Explanation:
Responsive web design, also known as responsive design, is a method of website implementation where a web page "serves essentially the same content to all users but detects the device and screen size and builds the layout accordingly. As the screen size gets smaller, the page may show fewer images, less text, or a simplified navigation," according to The Definitive Guide To Technical Mobile SEO.
What are rel prev/next tags used for?
Explanation:
The rel="next" and rel="prev" link elements are used to denote individual pages within a series, such as numerous pages in an article or multiple URLs in a forum discussion.