FREE SLM Program Configuration Questions and Answers

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Which of the following is the first step in configuring a new loyalty program in Salesforce Loyalty Management?

Correct! Wrong!

The first step in setting up a loyalty program is to create the loyalty program itself within Salesforce. This includes giving the program a name and defining its key features. Once the program is created, you can then move on to configuring tiers, rewards, and customer data.

When defining a loyalty program in Salesforce, what is a "tier" typically used for?

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In Salesforce Loyalty Management, a "tier" is used to categorize customers based on their engagement or value to the program. This segmentation allows businesses to provide different levels of rewards, benefits, or access based on customer loyalty and activity.

Which feature is used to define the points required for a customer to move from one tier to another in a loyalty program?

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Tier points determine how many points a customer needs to accumulate in order to move from one tier to the next. These points are used to establish thresholds that indicate when a customer advances to a higher level of loyalty and, thus, more benefits.

What action should you take if you want a customer to earn points based on specific behaviors like purchases or engagements in Salesforce Loyalty Management?

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Behavior-based point allocation rules are used to track customer actions (such as purchases or engagement) and allocate points accordingly. This allows the loyalty program to reward customers based on specific behaviors.

When configuring rewards in Salesforce Loyalty Management, which of the following options can be used to deliver rewards to customers?

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Salesforce Loyalty Management allows for a variety of reward types, including discounts on future purchases, exclusive event invitations, physical gifts, or any other benefits based on the loyalty program's goals. The flexibility in rewards enables businesses to cater to different customer preferences.

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