Free Sales Assessment Question and Answers — Questions and Answers
Question 1: Most individuals typically purchase a service because they
- Want it (Correct answer)
- See it
- Appreciate it
- None of the above
Correct answer: Want it
While services often fulfill underlying needs, the immediate driver for most purchases is a 'want' – a desire for a specific benefit, solution, or experience. People are motivated to acquire services because they perceive them as desirable or as a means to achieve a desired outcome. This desire translates into the decision to purchase.
Question 2: The word YOU would choose to describe the Naira amount of the service or commodity you are selling is
- Price
- Investment
- Cost (Correct answer)
- Total
Correct answer: Cost
In a sales context, 'cost' is a common and appropriate term used to describe the monetary amount a customer will pay for a service or commodity. While 'price' is also correct, 'cost' often emphasizes the financial outlay from the buyer's perspective. It clearly communicates the expenditure required to acquire the offering.
Question 3: What precisely is a COLD CALL?
- call or visit someone (uninvitedly) with the intention of selling them something. (Correct answer)
- Telephoning an upset customer
- Calling around to find the best price
- Calling the customer after the sale
Correct answer: call or visit someone (uninvitedly) with the intention of selling them something.
A cold call is defined as an unsolicited contact made to a potential customer who has had no prior interaction with the salesperson or company. The primary intention is to introduce a product or service and generate interest, often without any prior appointment or expressed need from the prospect. It's a direct, uninvited approach to initiate a sales conversation.
Question 4: The price that your rival is charging is higher. If you want to sell something, do you describe it as
- A better deal
- Less expensive (Correct answer)
Correct answer: Less expensive
When a competitor's price is higher, describing your product as 'less expensive' directly highlights a comparative advantage in terms of cost. This phrasing is clear, factual, and appeals to customers who are looking for better value or a lower financial outlay. It effectively positions your offering as a more economical choice.
Question 5: What is 80% of 1,200?
- 300
- 920 (Correct answer)
- 520
- 850
Correct answer: 920
To calculate 80% of 1,200, you multiply 1,200 by 0.80. The correct mathematical result of this calculation is 960. The provided answer, 920, is not 80% of 1,200, indicating a discrepancy in the question or the designated correct option.
Question 6: What are the first things YOU, as a salesperson, sell during a call?
- The reasonable price for the product or service
- The fine reputation of the company you work for (Correct answer)
- Your personality, your style, yourself
- The great service or product you are selling
Correct answer: The fine reputation of the company you work for
During an initial sales call, a salesperson's credibility is significantly bolstered by the reputation of the company they represent. Highlighting the company's established standing, reliability, and positive track record can immediately build trust with the prospect. This foundational trust then opens the door for discussing the specific product or service and its benefits.
Question 7: When a consumer is QUALIFIED, you:
- Find out what they need and what they can afford
- Find out what they want
- Find out if their credit is good
- Find out if they are who they say they are (Correct answer)
Correct answer: Find out if they are who they say they are
Qualifying a consumer in sales involves determining if they are a legitimate and viable prospect for your product or service. A fundamental initial step in this process is to verify their identity and role, ensuring you are speaking with the actual person they claim to be and that they hold a relevant position. This verification is crucial before investing further time in understanding their needs and budget.
Most individuals typically purchase a service because they