FREE Market Research Trivia Question and Answers

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What does "desk research" mean?

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Explanation:
In contrast to primary research, when data are gathered from, for instance, research subjects or experiments, secondary research (also known as desk research) involves the summary, collation, and/or synthesis of previous research.

A survey is what kind of market research?

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Explanation:
Any form of research that you conduct independently is known as primary research. Surveys, interviews, observations, and ethnographic research are a few examples. A skilled researcher understands how to effectively incorporate primary and secondary materials into their writing.

What is the reason of conducting market research?

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Explanation:
The main goal of performing market research is to comprehend or evaluate the market for a specific good or service in order to predict how the target market will respond.

What kinds of market research are examples of observational?

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What drawbacks are there to performing field research?

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Explanation:
Simply said, field researchers are unable to collect data from as many people as, say, a survey researcher. In fact, field researchers frequently give up depth for breadth. The fact that field research takes a lot of time is related to this. Emotional strain might also result from fieldwork.

What is market research defined as?

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Explanation:
The process of acquiring data regarding consumer wants and preferences is known as market research.

When is it appropriate to conduct market research?

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Explanation:
Within six months after the product's debut, market research is typically conducted at the launch stage. The goal of the research done at this point is to ascertain how consumers will react after our product is out, including Determining consumer awareness of our product or brand.

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