CHIA vs alternatives — which certification is actually more recognized?

I'm trying to decide between pursuing CHIA and a couple of alternative certifications in the same field. Hoping people with industry experience can weigh in.

From what I've researched, the CHIA focuses more heavily on practice test, which aligns with the direction my career is heading. But I've heard mixed things about how widely it's recognized compared to the more established options in this space.

I've started with the free chia data collection & analytical techniques questions and answers and the content quality is strong. I'm also cross-referencing with certified in hotel industry analytics chia to understand where the content gaps are compared to competing programs. But strong study material doesn't necessarily mean the credential carries equal weight with hiring managers.

If you're in hiring or have been hired with the CHIA cert: do recruiters actually know what it is? Or do you find yourself having to explain it?